Oceanco yachts

Is Oceanco’s Bravo Eugenia the most underrated superyacht of our time?

There’s a question I often ask myself while sipping overpriced espresso on the shores of Lake Geneva: how can something so big, so expensive, and so impossibly elegant fly under the radar? And then I remember—Bravo Eugenia exists. Built by Dutch shipyard Oceanco, this 109-meter superyacht is as close as humanity has come to launching …

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Navigating the pre-owned luxury market: tips and tricks

“Is buying pre-owned luxury a stroke of genius or just financial self-sabotage?” Well, that depends. Imagine stepping into a showroom filled with gleaming watches, rare designer handbags, and cars that whisper tales of extravagance. You want it. You need it. But brand new, it’s about as affordable as a weekend getaway to space. Enter the …

Investment & Trends

The Future of Luxury: Trends for the Next Decade

“Will luxury still mean diamonds, gold, and excess in ten years, or are we on the verge of a revolution?” Ah, luxury. The shimmering playground of the wealthy, where leather is softer, watches tick more precisely, and champagne never runs dry. For centuries, luxury has been about opulence, exclusivity, and a price tag that makes …

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Comparing the best luxury cars of 2025: a detailed review

Which 2025 luxury car reigns supreme? let’s find out! Every year, automakers unleash their latest luxury cars, promising more speed, elegance, and comfort than ever before. But which one is truly the best? Is it the refined and understated Mercedes-Benz S-Class, the tech-laden BMW 7 Series, or the electric powerhouse, the Lucid Air? Or perhaps, …

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Sustainable yachting: Eco-friendly innovations in luxury yachts

Can luxury yachting ever be truly sustainable? Let’s be honest—owning a yacht has never exactly screamed “eco-friendly.” Picture it: a multi-million-dollar floating mansion, guzzling fuel like a thirsty elephant, leaving a lovely trail of pollution in its wake. Hardly the poster child for sustainability. And yet, here we are in 2025, with billionaires and boatbuilders …

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The Ultimate Guide to Investing in Luxury Watches (2025 Edition)

Is Investing in Luxury Watches Still Worth It in 2025? Let me guess—you’re sitting there, staring at your wrist, wondering if that Rolex Submariner you didn’t buy five years ago would have doubled in value by now. You’ve seen the headlines: “Watches as the New Bitcoin!” or “Luxury Timepieces Beat the Stock Market!” And now …

Investment & Trends Patek Philippe watches

Why Patek Philippe is the ultimate investment watch

Why Patek Philippe is the ultimate investment watch A Patek Philippe investment watch is not just a luxury item—it’s a highly profitable asset. Over decades, Patek Philippe has proven to be one of the few watch brands that consistently appreciate in value. Unlike most timepieces, which depreciate after purchase, Patek Philippe watches often outperform traditional …

Aston Martin cars

Aston Martin Valhalla: the future of British supercars

A new era of performance and innovation Aston Martin is synonymous with luxury and performance, and the Valhalla is set to redefine the supercar landscape. Positioned between the track-focused Valkyrie and the more traditional DB series, the Valhalla bridges the gap between hypercar technology and road-going usability. In this article, I take a deep dive …

cars Maserati

Maserati Grecale: the perfect balance of performance and luxury

Maserati has always been synonymous with Italian craftsmanship, high-performance engineering, and luxury. The Maserati Grecale is no exception. Positioned as a compact luxury SUV, the Grecale blends power, elegance, and cutting-edge technology. But how does it compare to its rivals? And is it worth considering over the competition? Let’s dive into a detailed analysis. A …

cars Lamborghini

Lamborghini Huracán: The perfect fusion of power and precision

A legacy of excellence Lamborghini has long been synonymous with extreme performance and avant-garde design. The Huracán, which debuted in 2014 as the successor to the Gallardo, embodies the perfect blend of aerodynamics, cutting-edge technology, and raw power. Over the years, it has evolved into multiple variants, each pushing the boundaries of what a supercar …